Audi ice experience™.

Traction in action.

Audi ice experience™ is not one to be missed, with the spectacular Southern Alps as you're backdrop you're in for an extraordinary drive programme. Experience a whole new dimension of driving, and gain a more assured driving style, while learning to control and deploy the phenomenal capabilities of quattro® to the test against the most demanding surfaces imaginable.

Audi’s ice driving facility at the Southern Hemisphere Proving Grounds, Queenstown is the perfect place to learn the finer points of car control on snow and ice, where grip levels are negligible and preconceived notions of vehicle handling are challenged at every turn.

At a glance.

Audi ice experience™

  • Duration

    Full day

  • Vehicles

    Selection of S & RS

  • Date

    August 2019

  • Age


  • Price

    $3,500 per person

Learn to steer, countersteer, stabilise and drift on ice! Master different driving challenges including oversteer and understeer, dog bone, lane changing and compete in Audi #SuperQ.

Register your interest


Meet the metal.

Audi RS 4 Avant 2.9-litre V6 TFSI quattro

The new Audi RS 4 Avant embodies the expertise of Audi Motorsport, providing genuine euphoria through a dramatic increase in performance. The new 2.9-litre V6 TFSI engine delivers 331kW and 600Nm to the tarmac via an 8-speed tiptronic transmission and permanent quattro four-wheel drive. The result? 0-100km/h in 4.1 seconds.

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Audi RS 5 Coupé 2.9 TFSI quattro

The all-new RS 5 Coupé has been revealed as the gran turismo among the RS models from Audi Sport. Featuring a new, lighter 2.9 TFSI bi-turbo engine, capable of propelling the car to 100km/h in just 3.9 seconds, and quattro all-wheel drive with Sport differential for extraordinary responsiveness, the all-new RS 5 promises a new performance benchmark.

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Audi RS 3 2.5 TFSI quattro

Outstanding performance meets powerful design: the new Audi RS 3 Sedan will impress you with the combination of 5-cylinder power and the characteristic RS features. The 2.5-litre TFSI engine with 294 kW catapults the first compact sedan to wear the RS badge from 0 to 100 km/h in just 4.1 seconds. No less impressive are its sporty attributes that signal power and performance even at a distance.

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Audi SQ7 4.0-litre V8 TDI quattro

The Audi SQ7 TDI: visually impressive and thrilling in every respect. Thanks to numerous pioneering innovations. An icon the moment it hits the road. The Audi SQ7 TDI promises truly inspirational performance. From 0 to 100 in less than 5 seconds. Sit down and fasten your seatbelt.

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2 nights' 5-star accommodation at The Rees hotel

Welcome drinks

Drinks on the first night with a briefing of the next day's activities


Daily breakfast at The Rees hotel


Transport up and down the mountain

Huffer Jacket

An exclusive Huffer Audi ice experience™ jacket


One full day exhilarating of driving at SHPG


Lunch at SHPG's Wool Shed on the drive day

Awards dinner

Dinner hosted at an exclusive Queenstown restaurant