Audi Finland experience.


Finland, 200 kilometres beyond the Arctic Circle – you are at the wheel of a powerful Audi, in front of you lies the next bend, behind you nothing but a cloud of snow. This is where you experience driving pleasure without bounds.

Steer, countersteer, stabilise, and drift on sheet ice. During your experience in Finland, Audi instructors will present a completely new dimension to driving. Circuits up to seven kilometres in length lead you out over a frozen lake. You will experience pure driving pleasure. As one former world rally champion put it: “The best thing about driving is the drift.” Your driving style will become increasingly assured and you will learn to deploy the phenomenal capabilities of quattro drive of the Audi S4 Avant to ever greater effect on the icy surface. Discover a natural environment that is overwhelming in its simplicity and in the evening enjoy local specialities in a rustic atmosphere. Welcome to Finland!

At a glance.

Audi Finland Experience

  • Duration

    4 Nights, 2.5 days driving

  • Location

    Helsinki, Finland and Kittilä, Finland

  • Vehicles

    Audi S4 Avant

  • Date

    28 February - 3 March 2020

  • Guests


  • Price

    $9,000 NZD per person

Guests must have a valid, full New Zealand Driver’s License and be a minimum 18 years of age. Excludes international flights to and from Helsinki.

Register your interest

Day 1.

Arrive in Helsinki, Finland. Explore the city and join Audi NZ for a welcome dinner.

Day 2.

On Day 2 you will make your way to the small town of Kittilä, located 200 kilometres beyond the Arctic Circle. Once you're settled into your accommodation, you will have the opportunity to explore the town. That evening you will be taken through a briefing for the Audi ice driving program you will be experiencing for the next 2.5 days. 

Day 3 - 5.

Discover the sheer magic of ice and snow, while savouring every single moment. You will be taught all the necessary essentials and will learn, under the expert guidance of our instructors, how to handle the specific challenges of the winding ice circuit calmly and confidently. Long, sweeping sections are followed by a series of tighter turns, each a joy to drive. Feel the elation of masterfully completing a kilometre-long course, then powering off again for another lap. On day 4 you will also experience the thrill of a snow-scooter-tour. 

Meet the metal.

Audi S4 Avant TDI

For the first time ever, the Audi S4 Avant has a V6 diesel under the hood. The 3.0 TDI engine produces 255 kW and delivers up to 700 Nm of torque to the crankshaft. An electric-powered compressor provides for strong off-the-line performance; a mild hybrid system enhances efficiency. This combination of power, torque and efficiency makes the S4 unique in its segment.



1 nights’ accommodation in Helsinki, Finland 3 nights’ accommodation in Kittilä, Finland


Return flights from Helsinki to Kittilä. Transfers in Kittilä.

Welcome dinner

Dinner hosted by Audi NZ in Helsinki.

Briefing & dinner

Dinner & briefing in Kittilä, Finland


2.5 days of exhilarating driving in an Audi S4 Avant TDI


An exclusive Audi ice experience™ jacket